Market Your Pickleball Event: UTR Sports Marketing Tips


Promoting your event effectively helps attract more players, educate your members about UTR, and highlight your tournament. UTR Sports offers tools and resources to make marketing your event simple and impactful.

Targeted Emails: Reach the right players

UTR Sports sends automated Event Alert emails featuring upcoming tournaments, leagues, and clinics. Emails are distributed based on a player's preferences and location.

Tips for Success:

  • Keep your event public
  • Set your registration close date at least one month in advance
  • Include a clear title and short description to improve visibility

Order Banners & Swag

Visit the UTR Pro Shop to order banners, t-shirts, hats, and other branded items for your event.

Educate Your Players on UTR

Help your players understand how UTR-P works by sharing The Ultimate Guide to the UTR-P video and How UTR-P Works webpage. Educated players are more likely to engage with your event and join future competitions.

Share Your Event Link

Make registration simple by sharing the direct link to your event homepage. Promote it across:

  • Your website and newsletter
  • Social media accounts
  • Club front desk and local flyers

Pro Tip: Encourage loyal players to register early to generate momentum; early sign-ups often encourage others to join.


Ready to create your next event? Click the link below for more information:

UTR Pickleball Event Management Resource Center

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